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AEW Lands First Craft Beer Sponsor Before Worlds End | Wrestling News & Updates

AEW Lands First Craft Beer Sponsor Before Worlds End | Wrestling News & Updates

AEW Partners with Bell’s Brewery Ahead ​of⁢ Worlds End – A Deep Dive

All Elite Wrestling (AEW) has announced a groundbreaking ⁤new sponsorship just days ⁤before its Worlds End ⁣pay-per-view event. This marks AEW’s first foray into‍ the craft beer ⁢industry, partnering ⁣with ⁣the renowned Bell’s Brewery of Kalamazoo, ‌Michigan.⁣ Let’s ⁣explore what this collaboration⁤ means for fans and the future of sponsorships in professional wrestling.

A New Flavor for AEW: The Bell’s ​Brewery Partnership

On Monday, AEW revealed its collaboration with Bell’s Brewery, specifically featuring their flagship​ Two Hearted IPA. You’ll‌ see‍ the​ brewery’s branding integrated across several⁤ key areas during the Worlds End ⁢weekend. These include:

* Event marketing materials.
* In-arena advertising.
* ‌ ​ AEW’s digital‍ platforms.

This isn’t just about slapping a logo on a screen. ⁢The partnership promises co-branded creative content and engaging fan⁣ experiences throughout the ​pay-per-view weekend. Expect to see AEW talent involved in these activations, bringing an ⁤extra layer of‌ excitement for⁢ attendees and viewers. While the ⁣financial details of the agreement ⁣remain undisclosed, this partnership signals a strategic move by AEW ⁣to broaden its appeal and tap ‍into ⁣new demographics.

What Does This Mean ‌for Wrestling Sponsorships?

Traditionally, wrestling‍ sponsorships have leaned towards energy drinks, automotive brands, and gaming. Bell’s Brewery represents a ⁤shift towards more lifestyle-oriented partnerships. This coudl‌ open doors for other brands in the food, beverage, and entertainment sectors to explore opportunities within AEW and other wrestling promotions.

This move demonstrates AEW’s willingness to innovate and connect with fans on a more personal level. ⁣Craft beer enjoys a ‌dedicated ‍following,and aligning with a respected brewery like⁢ Bell’s can enhance AEW’s ​brand image and‌ attract a new ‌audience.

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Worlds End: A Look at the ‌current ⁣Card

Worlds ⁤End, taking place this Saturday, December 27th, in chicago, is shaping up to be ⁢a must-see event.Here’s a rundown of the currently ⁤announced matches:

* AEW World⁢ Championship: Samoa Joe (c) vs. Swerve Strickland vs. Hangman‌ Adam Page ‌vs. MJF (Four-Way Match)
* AEW Women’s World Championship: Kris Statlander ​(c) vs. Jamie Hayter
* ‍ AEW Women’s Tag Team Championship: Willow⁣ Nightingale & Harley Cameron (c) vs. Mercedes Moné & Athena
* Continental Classic‍ Semifinals: Blue​ League Winner ‌vs.⁣ Gold League Runner-Up & Gold‌ League ​Winner vs. Blue League Runner-Up.the winners will compete later that night in the‌ Continental ‌Classic final.

These⁢ matches promise high-stakes action and compelling storylines, making⁣ Worlds End ⁤a pivotal event for AEW as⁣ it ⁣heads ⁤into the new year.

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