Toyota’s SUV Lineup: Navigating Choices in a Competitive Market
Toyota has long been a dominant force in teh SUV segment, offering a diverse range of vehicles too suit various lifestyles and needs. However, not every model enjoys sustained success. Let’s delve into the recent performance and current standing of two key Toyota SUVs: the Venza and the 4Runner, helping you understand where they fit within the broader landscape.
The Venza: A Stylish Hybrid with a Short Run
The Toyota Venza has experienced a somewhat cyclical history. Initially introduced in the early 2000s,it aimed to bridge the gap between the RAV4 and the Highlander. Sadly, it struggled to find a consistent audience and was eventually discontinued due to low sales.
A reimagined Venza returned in 2020, presenting a more sophisticated and fuel-efficient option. It boasted a striking design and a standard hybrid powertrain, appealing to buyers prioritizing efficiency and comfort. Despite these strengths, the Venza once again faced challenges.
Recent sales figures reveal a modest performance. Approximately 32,086 Venzas were sold in 2024, with a few remaining 2025 models still being cleared. This outcome is surprising considering its strengths.
* It consistently achieved impressive fuel economy – among the best in its class for 2024.
* Owner feedback has been largely positive, with a JD Power rating of 82/100.
Ultimately,the Venza’s second attempt at market dominance proved short-lived,and it has now been discontinued once more. This raises the question: what factors contributed to its limited success? Perhaps it lacked the brand recognition of its competitors, or maybe its positioning within Toyota’s lineup was too close to other popular models.
The 4Runner: A Legacy of Rugged Capability evolves
In contrast to the Venza’s fluctuating fortunes, the Toyota 4Runner has maintained a loyal following for decades. The 2025 model marks the debut of a wholly redesigned generation, building upon the 4Runner’s reputation for off-road prowess and durability.
This latest iteration represents a significant evolution, incorporating modern features and a new hybrid powertrain. You’ll still find the legendary capability you expect, especially in the Trailhunter and TRD Pro trims. however, the 4Runner is now more efficient, achieving a combined 23 mpg.
The new 4Runner isn’t without potential challenges. Launching a redesigned model always carries the risk of initial quality control issues and resistance from devoted fans. However, early indicators suggest a smooth transition.
* JD Power rankings currently place the 2025 4Runner as Toyota’s highest-rated SUV, with a score of 83/100.
* Pricing starts at a competitive $42,765, though higher trims can reach $68,895.
For those who frequently venture off the beaten path,the 4Runner remains an remarkable choice.Though, if your driving primarily involves paved roads, you might find other Toyota SUVs offer a more fuel-efficient and cozy experience.
Making the Right choice for You
Toyota’s SUV lineup offers something for everyone. If you prioritize fuel efficiency and a stylish design, the Venza - while no longer in production - might be a good option to explore on the used market. Though,if you need a rugged,capable SUV with a proven track record,the 4Runner is a compelling choice.
Ultimately, the best SUV for you depends on your individual needs, priorities, and driving habits. Carefully consider how you plan to use your vehicle and choose the model that best aligns with your lifestyle.









