Michelle Obama on Embracing Braids, Reclaiming Her Narrative, and the Power of ”The Look”
For nearly a decade after leaving the White House, Michelle Obama has quietly reconnected with a personal freedom – the freedom to choose her hairstyles without the weight of public scrutiny. In a recent interview with PEOPLE, the former First Lady opened up about why she largely avoided braids during her time in office and what it signifies to wear them now. This conversation arrives alongside the release of her new book, “The look,” a deeply personal exploration of style, identity, and authenticity.
A Decade of Freedom: Why now for Braids?
Obama explains that this is the first time in her life where her decisions are solely her own. Braids have always been a favorite, offering a practical ease she cherished. “Braids allow me to get them done, and then that’s one less thing that I have to think about,” she shared.
Beyond convenience, braids represent a return to a carefree lifestyle. When out of the public eye,she enjoys activities like swimming and tennis,and braids facilitate that freedom. This echoes a childhood on the South Side of Chicago, where braids simply allowed her to be a kid, unburdened by hair concerns.
Navigating depiction and Public Perception
Though, that ease wasn’t present during her eight years as First Lady. She consciously avoided protective styles, acknowledging she wasn’t sure “whether the country was ready for it.” This decision wasn’t about personal preference, but a calculated awareness of the cultural landscape.
The CROWN act – legislation protecting against race-based hair discrimination – hadn’t been passed yet. Like fashion itself, she didn’t want her hair to become a distraction from the significant work she was doing. It was a delicate balance between personal expression and representing a nation.
A Powerful Statement at the Portrait Unveiling
That shifted dramatically in September 2022. Obama intentionally debuted braids at the unveiling of her and Barack Obama’s official portraits in Washington, D.C. This wasn’t a casual choice.
She understood the significance of the statement. “I wanted to send a message, add to the discourse of Black women in places of power, saying, ‘This, too, is an appropriate and gorgeous way to wear your hair.'” It was a visual declaration of self-acceptance and a challenge to conventional norms.
Celebrating Natural Hair and Personal Agency
Obama’s message extends beyond herself. She emphasizes the beauty of natural hair growth for women of color. “And if I want to wear it straight, if I want bangs, if I want braids, if I want them up, if I want to add a little color to it, let that be my business. Nothing is inappropriate.”
This sentiment underscores a basic truth: your hair is your choice, and your style is a reflection of your identity. It’s about reclaiming agency over your own image.
“The Look”: Reclaiming the Narrative Through Style
This journey of self-discovery and reclaiming her voice is central to Obama’s new project. “The Look,” a coffee table book releasing November 4th, chronicles her evolving style through the moments that shaped her life.
She announced the book on Instagram,explaining her desire to reclaim the narrative surrounding her appearance. During her time in the white House, every outfit and hairstyle was intensely scrutinized. She wanted to share her story, in her own words.
Ultimately, ”The Look” is about more than just fashion. It’s about confidence, identity, and the power of authenticity. It’s a reminder that how you present yourself to the world is a powerful form of self-expression, and you deserve to do it on your own terms.





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