Beyond The Frame: A Deep Dive into LG’s New Gallery TV and the Expanding Art TV Market
Are you looking to transform your living room into a personal art gallery? The concept of an “art TV” – a television designed to blend seamlessly into your décor and display stunning artwork when not in use – is rapidly gaining traction. For years, Samsung’s The frame dominated this niche. But now, with entries from TCL, Hisense, and most recently, LG, the competition is heating up. Let’s explore LG’s new Gallery TV, dissect the growing art TV market, and help you decide if one of these stunning displays is right for you.
The Rise of Art TVs: More Than Just a Pretty Picture
The art TV category isn’t just about aesthetics. It’s a response to a changing lifestyle where televisions are becoming less of a focal point and more of an integrated element within a thoughtfully designed space. According to a recent report by Statista, the global smart TV market is projected to reach $358.80 billion by 2029, with a notable portion of growth driven by premium features like art modes and enhanced design integration.https://www.statista.com/statistics/1109918/smart-tv-market-size-worldwide/
This shift has spurred innovation,with manufacturers focusing on minimizing the “black rectangle” effect when the TV is off. The goal? A display that looks as good displaying a Van Gogh as it does streaming your favourite show.
Introducing the LG Gallery TV: A New Contender
LG’s entry into the art TV arena is the Gallery TV, leveraging their newly launched Gallery+ service. This service boasts thousands of visuals, ranging from classic artwork and cinematic scenes to dynamic gaming environments. Think of it as a constantly rotating digital art collection right in your living room.
Here’s what sets the LG Gallery TV apart:
* Gallery+ Service: Access to a vast library of art and imagery, with both free and subscription-based options.
* Glare Reduction: A specialized screen designed to minimize glare and reflections, enhancing the art-like viewing experience. This is likely achieved through a matte coating.
* Mini-LED Technology: Unlike OLED TVs,the Gallery TV utilizes mini-LED backlighting. This is a crucial distinction, as we’ll discuss shortly.
* Included Frame: LG includes a standard white frame with the TV, with a wood-colored option available for purchase.
* available Sizes: Currently offered in 55-inch and 65-inch models. (Pricing is yet to be announced.)
Mini-LED vs. OLED: Why LG Chose Mini-LED
You might be wondering why LG opted for mini-LED instead of their renowned OLED technology for the Gallery TV. OLED offers unparalleled picture quality, with perfect blacks and infinite contrast. However, OLED panels are susceptible to image retention (often called “burn-in”) when displaying static images for extended periods.
Since art TVs are designed to display static images for long durations, mini-LED presents a more practical solution. While mini-LED doesn’t match OLED’s picture quality, it offers excellent brightness, contrast, and color accuracy, without the risk of permanent image retention. This is a smart move by LG, prioritizing longevity and usability for this specific request.
Comparing the Art TV Landscape: Frame, U8 Series, and now Gallery
Let’s quickly compare the key players in the art TV market:
| Feature | Samsung The Frame | TCL U8 Series | LG Gallery TV |
|---|---|---|---|
| Display Tech | QLED | Mini-LED | Mini-LED |
| Art Service | art Store | TCL Art Gallery | gallery+ |
| Frame Options | Customizable | Limited | White (default), Wood (optional) |
| Image Retention | Low Risk | Low Risk | Low Risk |
| price | Premium | Mid-Range | TBD |
The TCL U8 series, for example, offers a more affordable entry point into the art TV world, while Samsung’s The Frame remains the premium option with the most extensive customization options. LG








