Okay,here’s a breakdown of the key data and action items from the provided text,geared towards building a compelling business case for a board,focusing on Manila and Bogotá,and incorporating a cost-benefit analysis. I’ll also outline the essential components of an onboarding and success measurement plan. I’ll organize it into sections mirroring the article’s structure, but with a focus on presenting actionable numbers and plans.
Executive summary:
Expanding our sales team internationally, specifically to Manila and Bogotá, presents a meaningful cost-saving possibility (40-50%) while accessing a talented pool of sales professionals. The estimated break-even point is approximately six months, assuming standard ramp-up periods. However, success depends on meticulous planning around legal compliance, payroll, data security, and robust onboarding/performance tracking. This plan outlines the key elements to minimize risk and maximize ROI. We are particularly well-suited to leverage this strategy given our SaaS based business model.
I. Cost and Budget planning (Manila vs. Bogotá vs. US)
This is where you need the hard numbers.I’ll structure it as a table, anticipating your board will want to directly compare. Note: These numbers are estimates based on the article and will need refinement with local market research.
| Cost Component | U.S. Representative | Manila Representative (USD) | Bogotá Representative (USD) | notes |
|---|---|---|---|---|
| base Salary (Annual) | $75,000 | $24,000 | $32,000 | Based on article’s estimates. Needs local market validation. |
| Benefits (annual) | $30,000 | $6,000 | $8,000 | Healthcare, etc. varies significantly by country. |
| Payroll Taxes (Annual) | $15,000 | $3,600 | $5,600 | Social Security, Medicare, etc.Country-specific. |
| Overhead (Desk, etc.) | $5,000 | $2,000 | $3,000 | Remote work allowance included. |
| Laptop/Equipment | $2,000 (one-time) | $800 (one-time) | $1,000 (one-time) | |
| Training (Initial) | $3,000 | $1,500 | $2,000 | Onboarding program + product training. |
| Recruitment Fees | $11,250 (15% of $75k) | $3,600 (15% of $24k) | $4,800 (15% of $32k) | Typically 15-25% of year one salary. |
| EOR Fees (Annual) | $0 | $3,600 – $7,200 (Remote/Dell) | $3,600 – $7,200 (Remote/Dell) | Provider cost per employee, paid monthly. |
| total Year 1 Cost | $143,250 | $48,100 - $51,700 | $61,000 – $64,600 | Significant savings. |
Key Takeaway for the Board: Even with EOR fees, the cost of a representative in Manila or Bogotá is dramatically lower (64-72% savings vs. US).
II. Onboarding Workflow & Technology needs
This section addresses the execution risk the article highlights.
* Phase 1: Pre-boarding (1 Week): contract signing, EOR setup, IT provisioning (laptop, VPN, CRM access – role-based access is crucial), initial compliance training.
* Phase 2: Intensive Onboarding (2 Weeks): Company culture overview, product training (live and recorded), sales process training, CRM system mastery, data security protocols.Partner with local timezones for live training. This phase must include cultural sensitivity training.
* Phase 3: Mentorship & Ramp-Up (3 months): Paired with a US-based mentor. Initial focus on lead qualification, shadowing calls, and incremental duty. Regular check-ins, performance reviews, and feedback sessions.
* Phase 4: Full Integration (Ongoing): Full sales cycle ownership, continuous training, performance monitoring and coaching.
Technology Stack:
* CRM: (Existing – state which one) – Essential.
* Communication: Slack/Microsoft Teams, Zoom/Google Meet.
* VPN: Mandatory for data security.
* Project Management: Asana/Trello (for onboarding tasks).
* Sales Enablement: Gong/Chorus.ai (for call recording and analysis) - Consider if this is within budget.
III.Legal & Compliance – Key action Points
* EOR Provider: Utilize a reputable EOR (Remote, Deel, etc.) to handle payroll, benefits, and local compliance. (Cost already factored into the table).
* Employment Agreements: Draft localized employment agreements reviewed by legal counsel in the Philippines and Colombia. No cookie-cutter documents.
* Data Privacy: Implement strict data security protocols. Ensure compliance with GDPR (if targeting European buyers) and CCPA.
* Regular Audits: Conduct periodic legal compliance audits to ensure ongoing adherence to local regulations.
IV. Measuring Success – kpis & Reporting
* Lead Response Time: Track speed of response to inbound leads.
* Call Volume/Connect Rate: Measure activity and efficiency of outbound efforts.
* **Opportunity Creation Rate
