The logistics landscape is undergoing a quiet revolution, driven by advancements in robotics and automation. Dutch display specialist Holbox, based in Roermond, Netherlands, is the latest company to embrace this shift, implementing a solution from Jungheinrich featuring mobile robots designed to optimize material flow and enhance workplace safety. This move comes as businesses increasingly seek ways to streamline operations, reduce reliance on manual labor for repetitive tasks, and improve overall efficiency in a challenging economic climate. The integration of these robots represents a significant step towards more resilient and adaptable supply chains.
Holbox’s decision to modernize its internal logistics coincided with its relocation to a new, purpose-built facility in Roermond in the spring of 2025. This new building provided an ideal opportunity to restructure production and logistics processes with sustainability in mind. According to Martijn Hol, Managing Director of Holbox, the new facility allows the company to work more efficiently while simultaneously reducing its environmental impact. The core of the automation solution involves two EKS 215a mobile robots, complemented by a fleet of Jungheinrich industrial trucks equipped with lithium-ion batteries. This combination aims to alleviate the burden of heavy and repetitive transport tasks from forklift drivers, allowing them to focus on more complex and demanding activities.
Automated Material Flow at Holbox: A Closer Look
The implementation of the Jungheinrich mobile robots at Holbox isn’t simply about replacing human labor; it’s about optimizing the entire material handling process. The robots are designed to seamlessly navigate the facility, moving materials between production, warehousing, goods receipt, and shipping areas. This automated flow minimizes bottlenecks, reduces the risk of errors, and accelerates the overall cycle time. The robots operate using a custom-configured, web-based user interface accessible via tablets, ensuring intuitive operation for all employees. Navigation relies on precise laser scanning and intelligent sensor technology, enabling safe operation in mixed environments alongside people and manually operated vehicles. This is a critical feature, as many facilities are not able to fully segregate automated systems from human workers.
The EKS 215a robots are specifically designed for indoor use and are capable of handling a variety of pallet types. According to Jungheinrich, the robots are equipped with features like person protection sensors that scan the driving path, adjusting speed or stopping completely when obstacles are detected. This proactive safety system is crucial for preventing accidents and ensuring a safe working environment. The robots also feature a specially developed multi-fork design, capable of handling not only standard Euro and industrial pallets but also oversized paper pallets measuring 1.600 x 1.200 millimeters. This versatility is a key benefit for Holbox, which handles a diverse range of materials.
Enhanced Safety Features and Customization
A particularly noteworthy aspect of the Holbox implementation is the addition of extra safety sensors tailored to the company’s specific requirements. Jungheinrich developed this additional sensor technology, which was reportedly deployed for the first time in the Netherlands, to complement the robots’ standard safety features. These sensors can detect obstacles above the typical 20-centimeter detection height, recognizing elevated loads and triggering automatic speed reductions or stops. This added layer of protection is particularly important in environments where materials are frequently lifted or stacked. The integration of this customized safety system demonstrates Jungheinrich’s commitment to providing solutions that address the unique needs of its clients.
The robots’ navigation system utilizes laser scanning and strategically placed reflectors on pillars and building columns to maintain optimal positioning and visibility. A laser sensor mounted on the ceiling monitors the final position of pallets within designated channels, ensuring accurate placement and retrieval. This sophisticated system minimizes the need for physical infrastructure, maximizing space utilization and maintaining a clear line of sight for the reflectors. The web-based interface, accessible via tablets, is designed to be user-friendly and supports multiple languages, catering to Holbox’s international workforce.
Employee Acceptance and Future Outlook
The successful integration of the mobile robots at Holbox wasn’t simply a technical achievement; it also required buy-in from the workforce. Martijn Hol noted that initially, some forklift drivers were skeptical about the new technology. However, he reported that the robots quickly proved their value as “team players,” supporting employees and elevating the company’s logistics processes. This positive reception highlights the importance of addressing employee concerns and demonstrating the benefits of automation, such as reduced physical strain and the opportunity to focus on more challenging tasks. The successful implementation at Holbox serves as a case study for other companies considering similar automation initiatives.
The broader trend of adopting mobile robots in logistics is driven by several factors, including rising labor costs, increasing demand for faster delivery times, and the need for greater supply chain resilience. According to a report by Jungheinrich, mobile robots optimize material flow and increase safety in mixed operations. This trend is expected to accelerate in the coming years as the cost of robotics technology continues to decline and the capabilities of these systems continue to improve. Companies like Holbox are at the forefront of this transformation, demonstrating the potential of automation to create more efficient, sustainable, and safe logistics operations.
The Dutch display specialist’s experience also aligns with broader industry trends. Jungheinrich has implemented similar automated logistics solutions for other companies, as evidenced by their reference project at Holbox Roermond, showcasing the versatility of their AGV technology. The company emphasizes the benefits of automating long-distance transport within facilities, freeing up human operators for more complex tasks. Jungheinrich’s solutions are designed to integrate seamlessly with existing infrastructure, minimizing disruption during implementation.
The implementation of mobile robots at Holbox is a testament to the growing importance of automation in modern logistics. By embracing this technology, Holbox has positioned itself for continued success in a rapidly evolving market. The company’s commitment to sustainability and employee well-being further underscores the positive impact of this investment. As more companies recognize the benefits of automation, we can expect to see a wider adoption of mobile robots and other advanced technologies in the years to reach.
Looking ahead, Jungheinrich continues to innovate in the field of automated logistics. The company is actively developing new features and capabilities for its mobile robots, including enhanced sensor technology, improved navigation algorithms, and greater integration with warehouse management systems. Jungheinrich’s press release highlights their dedication to providing cutting-edge solutions that meet the evolving needs of their customers. The next step for Holbox will be to monitor the performance of the robots and identify opportunities for further optimization and expansion of the automated system.
The success of the Holbox project demonstrates the potential of mobile robots to transform logistics operations. As the technology matures and becomes more affordable, it is likely to become an increasingly common sight in warehouses and distribution centers around the world. This trend will have a significant impact on the workforce, requiring employees to develop new skills and adapt to changing job roles. However, by embracing automation and investing in training, companies can ensure that their employees are prepared for the future of work.
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