Dixon Sales & Marketing is currently recruiting for a New Business Developer Liège-Namur to expand its commercial operations within the Belgian market. The role focuses on identifying new client opportunities and driving revenue growth across the Liège and Namur regions, according to the job posting listed on the Stepstone employment platform.
The position requires a professional capable of managing the full sales cycle, from initial prospecting to closing contracts. According to the company’s requirements, candidates must demonstrate a track record of business development and the ability to operate independently in a field-based environment. The role is centered on increasing market share for the firm’s service portfolio in Wallonia.
Dixon Sales & Marketing operates as a specialized sales outsourcing agency. By providing external sales forces, the company allows other businesses to scale their outreach without the overhead of permanent internal hiring. This “sales-as-a-service” model is designed to bridge the gap between a company’s product offering and its target customer base through targeted lead generation and account management.
What are the core responsibilities of the New Business Developer role?
The primary objective for the New Business Developer Liège-Namur is the acquisition of new corporate accounts. According to the Stepstone listing, the successful candidate will be responsible for mapping the local market, identifying key decision-makers, and initiating contact to present the company’s value proposition.
Daily operations involve a mix of cold calling, networking, and face-to-face meetings. The company expects the developer to maintain a pipeline of qualified leads and convert these into active contracts. Because the role covers both Liège and Namur, significant travel within these provinces is required to maintain a physical presence with potential clients.
Beyond initial acquisition, the role involves analyzing competitor activity and reporting market trends back to the management team. This feedback loop allows Dixon Sales & Marketing to refine its pricing strategies and service offerings to better compete in the Belgian regional market.
What qualifications are required for candidates?
Dixon Sales & Marketing specifies a need for candidates who possess strong communication skills and a hunter mentality. According to the job description, proficiency in the local languages is essential for navigating the business culture of the Liège-Namur axis.
The company seeks individuals with a proven history of meeting or exceeding sales targets. While specific years of experience vary by candidate, the emphasis is placed on the ability to open doors and build rapport with B2B clients. A valid driver’s license is a mandatory requirement given the regional nature of the territory.
The firm emphasizes a results-driven approach. Candidates are expected to be self-starters who do not require constant supervision to maintain their activity levels. The ability to handle rejection and pivot sales strategies based on client objections is highlighted as a critical soft skill for the role.
How does this role fit into the Belgian sales landscape?
The recruitment of a dedicated developer for the Liège-Namur region reflects the economic importance of the Meuse valley corridor. This area serves as a hub for logistics, industry, and services, providing a dense environment for B2B sales activities. By targeting this specific geography, Dixon Sales & Marketing aims to capture a larger slice of the Walloon industrial and commercial market.
The use of a third-party sales agency like Dixon is a growing trend among Small and Medium Enterprises (SMEs) in Europe. According to industry standards for sales outsourcing, companies often use this model to test new markets or launch new products without committing to the long-term cost of a full-time internal sales department.
For the job seeker, this role offers exposure to a variety of industries, as sales outsourcing firms typically represent multiple clients across different sectors. This means the New Business Developer must be versatile, quickly learning the technical specifications of various products to sell them effectively to different audiences.
What are the next steps for applicants?
Interested candidates can apply directly through the Stepstone portal, where the vacancy is hosted. The application process typically requires a current CV and a cover letter detailing previous sales achievements and regional knowledge of the Liège and Namur areas.
The company’s hiring timeline generally involves an initial screening of qualifications followed by interviews to assess sales aptitude and cultural fit. Candidates should be prepared to demonstrate their “hunting” capabilities through case studies or previous performance metrics during the interview phase.
Further updates regarding this vacancy or similar roles in the Belgian market will be posted on official recruitment channels and the company’s corporate communications pages.
Do you have experience with sales outsourcing in Belgium? Share your thoughts or questions in the comments below.