Perfume fashions: said which scents will be “on the wave” this year

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Perfume fashions – how often do they change?

First of all, it is worth reviewing how often perfume fashions change. Perfume fashions change very differently depending on cultural trends and people’s tastes. Seasonal changes tend to prevail: The fashion industry often focuses on seasonal changes, for example, new perfumes may be released in spring or fall to reflect a certain time of year. However, well-known perfume brands also have a lot of influence – the leaders of the fashion industry in cities such as Paris, Milan and New York set trends that can influence the design and popularity of perfumes. Perfume majors may decide to release new fragrances every year or more often to meet changing market needs and trends and to maintain interest in their products.

However, some major fashion trends can change every few years or even decades. Both men’s and women’s perfume fashions can be influenced by societal moods, cultures and even political events. Thus, it is difficult to determine one specific time interval for how often perfume fashions change, as it is a highly variable process that depends on many different factors.

The latest fashion statement – what will it be in 2024?

Fashion experts predict that saffron and vanilla aromas, especially mixed with wood or other natural scents, will be “on the wave” in perfume fashion trends this year, 2024. Speaking specifically about women’s perfume trends, it is worth mentioning that fruity aromas will prevail: rich citrus, orange, mango, pineapple, cherry scents will dominate the latest fashion trends.

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“It is emphasized that recently the world of perfumes has been dominated by naturalness and organicity – buyers are more and more inclined to choose perfumes dominated by natural ingredients, perfumes are produced using as few chemicals as possible. By the way, it is very important that the production of perfumes does without animal testing and other types of harm to them”, Indrė Balčiūnaitė, an expert at the Varlė online shopping center, shared her observations.

Is it always worth chasing fashion?

“There are women who have their favorite perfume and have been wearing it for years. Would we dare to call such women unfashionable and unoriginal? By no means. If a woman has her own permanent style, and fashion trends have little effect on it, such a woman will be considered classic, strong, because she knows herself well and has discovered what really suits and likes her. Of course, if the style is tasteful and delicate.

Also in the world of perfumes – there are scents that we can already consider classics, because despite the changing fashions, these aromas are stably loved by women: they are floral notes, especially jasmine, roses, orchids; patchouli, musk and woody accords also never go out of style. So, when looking for a classic combination of scents, you won’t go astray if you consider the named aromas,” said the expert.

So we can understand that in the world of perfume fashion, similar to the sphere of clothing, certain fashion trends prevail – for women who like change, renewal and variety, following fashion helps to maintain a spiritual pulse and inhale a good mood (not just a pleasant smell!). However, even in the field of fragrances, there are certain classic, unchanging and timeless notes that ladies who love stability, tradition and delicacy can rely on.

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