#R60 #million #Madonna #show #people #deserve
One video with the spontaneous outburst of an unidentified citizen in front of the Copacabana Palace about the expenses invested for Madonna’s show in Rio de Janeiro went viral and provoked intense debate on social media.
“A structure like that is naughty, boy, investing expensively, R$60 million for Madonna to go from here to there, sing four songs. And the people suffering from hunger, the people suffering from the structure, the worker earning a thousand reais, and Madonna earning 60 millions in one day. Madonna in a luxury hotel. And the people? The people… they don’t have health, they don’t have security, they don’t even have an expensive structure here. from outside. Inside the Copacabana Palace, our money, our money. And do the people deserve this?
The people deserve it and they deserve much more. In addition to art, fun and leisure, the people deserve respect from public managers, who are primarily responsible for the basic rights to education, health, public safety and also culture.
Support for citizen criticism is reinforced precisely because we know, as Brazilians, that the wealth produced in the country, including in the fields of arts, tourism and entertainment, are not used to meet the basic needs of the population. Despite the democratic nature of culture, access and benefits generated follow the same dynamics of inequality that structures the country.
Show in Rio has stratospheric numbers
In fact, all the numbers surrounding Madonna’s tour, which will conclude in Copacabana this Saturday (3), are stratospheric. Created to celebrate the 40-year career of the biggest pop music star in the world, The Celebration Tour was launched in October 2023, in London, and toured 15 countries, attracting crowds of fans to the 80 performances.
In Rio, the only city to host the show in an open and free area, the expectation is that more than 1.5 million people will watch in person what has been called the largest audience in Madonna’s history, not counting the live broadcasts on TV and internet.
To set up the entire structure of the show, which will have the biggest stage on the tour and involves more than 200 professionals who arrived in Brazil together with the singer, around R$60 million will be invested, of which 10 million will come from Rio City Hall, plus another 10 million from the State Government and the remainder between private sponsors, Itaú and Heineken.
Of these R$60 million, R$17 million will be used to pay the pop diva’s fee. According to Billboard magazine’s forecast, The Celebration Tour will earn Madonna more than US$100 million, which will add to her fortune estimated at US$580 million (more than R$3 billion).
But after all, everything involving Madonna has stratospheric potential. It’s been like this for four decades. Not only in terms of values from the sale of records, shows, books, films and a multitude of pieces and accessories, but mainly in the cultural and political impact of the artist.
Synonymous with courage and rebellion, with her artistic performances and also positions off stage, Madonna led a true behavioral transformation towards sexual freedom and gender independence. As a result, it became one of the greatest representations of the fight for women’s rights and the LGBTQIA+ communities in the world.
