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SG.GS Expands North American Network: Bridging the Connectivity Gap Between east and West
Published: September 16, 2025
Connectivity is no longer a luxury; it’s the lifeblood of modern business. Recognizing this, global connectivity provider SG.GS has announced significant enhancements to its North American network, adding Toronto, Ashburn, and Seattle to its growing footprint. This expansion isn’t just about adding locations; it’s a strategic move to address the increasing demand for low-latency, high-capacity connectivity between North America and the Asia-Pacific (APAC) region – a critical pathway for businesses navigating the complexities of a globalized world.
Understanding SG.GS: A global Network Built on Expertise
Headquartered in Singapore and London, SG.GS distinguishes itself by specializing in strategic network connections across APAC and beyond. Unlike providers focused solely on established markets, SG.GS actively empowers businesses of all sizes – especially the often-overlooked small and medium-sized enterprises (SMEs) – to scale internationally. This is particularly relevant given that SMEs represent a staggering 60% of the global population and are increasingly reliant on seamless connectivity to compete. The company’s core philosophy centers on delivering customizable, scalable, and reliable network services tailored to specific business needs.
the Rising Demand for High-Speed Connectivity
The impetus behind SG.GS’s expansion is rooted in the fundamental shift towards cloud-based technologies. Businesses are increasingly migrating critical infrastructure and applications to the cloud,demanding robust and dependable connectivity to ensure business continuity,facilitate innovation,and drive growth. Slow or unreliable connections can cripple operations, impacting productivity, customer experience, and ultimately, profitability.
SG.GS’s north American expansion directly addresses this need by creating direct access points between key connectivity hubs in the East and West.This isn’t simply about faster speeds; it’s about establishing a more resilient and efficient network infrastructure capable of supporting the bandwidth-intensive applications of today and tomorrow. The addition of Toronto, Ashburn, and Seattle complements existing points of presence in New York, Chicago, Miami, San Jose, and Los Angeles, creating a comprehensive north American network.
Technical Upgrades: Powering the Next Generation of Connectivity
The network upgrades are substantial. SG.GS is now capable of delivering up to 100G services across its entire product portfolio, encompassing international connectivity, IP access (AS24482), Internet exchange (IX) peering, and cloud services. This increased capacity is coupled with a focus on reducing latency – the delay in data transmission – between North America and APAC. Lower latency translates to faster request response times, improved user experiences, and a competitive edge in today’s fast-paced digital landscape.
Furthermore, SG.GS has strategically invested in enhancing its ecosystem of internet exchanges (IXs) and cloud on-ramp providers throughout the region. This includes upgrades to existing IX connections and the addition of new partnerships, all aimed at improving IP route density, optimizing cloud access, and strengthening last-mile connectivity. This holistic approach ensures a seamless and efficient data flow from origin to destination.
Robust Infrastructure: Subsea Cables and Global Network Management
Underpinning SG.GS’s expanded network is a significant investment in resilient subsea cable capacity. the company has secured capacity on key transatlantic routes (AE-Connect and Dunant) and transpacific routes (New Cross Pacific, JUNO, and Jupiter). These subsea cables provide the essential infrastructure for high-bandwidth, low-latency connectivity across continents.
Crucially, the entire network is fully managed and monitored by SG.GS’s global network operations centre (NOC) in Singapore. this centralized management ensures proactive monitoring, rapid issue resolution, and consistent performance across the entire network. Singapore’s strategic location and highly interconnected infrastructure make it an ideal hub for managing a global network.
SG.GS: Leveraging a Unique Position in the Global Connectivity Landscape
“Our roots in Singapore give us optimal positioning to leverage neutral connectivity between the East and the West,” explains Shawn Ang, Managing Director of SG.GS. “Singapore is one of the most interconnected markets in the world, and we
