BYD Loses Denza Trademark Dispute: Brand May Be Renamed to Danza
Following a decisive ruling by Indonesia’s Supreme Court, Chinese electric vehicle manufacturer BYD has taken concrete steps to rebrand its premium sub-brand Denza in the Indonesian market. The court rejected BYD’s cassation appeal in a trademark dispute, confirming that ownership of the Denza trademark had transferred to a local entity, PT Raden Reza Adi. This … Read more
