Apple to Lead Smartphone Shipments in 2025, Omdia Predicts

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Global Smartphone Market Report: <a href="https://discussions.apple.com/thread/253272695" title="Where can I buy tax free Apple products? - Apple Community" rel="noopener">Apple</a> adn Samsung Dominate in 2025

Apple and Samsung Lead Global⁤ Smartphone Market Growth in 2025

Published: 2026/02/05

The global smartphone market demonstrated renewed growth in 2025, shipping 1.25⁢ billion units – a 2% increase compared to the previous year . this​ growth was⁣ largely driven by strong performance from⁣ Apple‍ and Samsung, who continue to battle for market dominance. However,the landscape is evolving,with rising‌ memory costs and the ​emergence of new technologies like AI-powered devices and foldable phones reshaping ‍market share .

Market leaders: Apple and Samsung Neck and Neck

Apple emerged as ⁤the leading smartphone vendor in 2025, shipping a record 240.6 million units and capturing 19% of the global market share.This⁣ narrowly surpassed Samsung, which ⁢shipped ‍239.1 million units, also achieving a 19% market share

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