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Hitachi Doubles Down on ‘Physical AI’ with Nvidia, Google Cloud, and HMAX Expansion
Hitachi is considerably expanding its artificial intelligence (AI) initiatives, moving beyond theoretical applications to deploy “physical AI” directly into critical infrastructure. This strategic move, unveiled at CES 2026, centers around key partnerships with Nvidia and Google Cloud, and a major expansion of HMAX,Hitachi’s digital asset management platform.
HMAX: Teh Core of Hitachi’s Physical AI Strategy
HMAX serves as the central platform for integrating Hitachi’s expertise in operational technology (OT), information technology (IT), and physical products. The company aims to leverage HMAX to deploy physical AI across mobility, energy, and industrial sectors.Initially introduced by Hitachi Rail, the HMAX suite is now being scaled to address challenges in sustainability, safety, and efficiency.
Hitachi emphasizes its unique ability to combine physical products, OT, and AI, positioning itself as a key driver of growth in these areas.The platform harnesses data from both physical and digital assets, integrating AI capabilities from Nvidia – including perception, generative, agentic, and physical AI – alongside Hitachi’s established domain knowledge in operational systems.
Strategic Partnerships Drive Innovation
Nvidia collaboration: Hitachi and Nvidia are collaborating to accelerate real-world applications of physical AI, especially in robotics and Edge AI. This partnership aims to safely harness the power of AI for more efficient and autonomous systems.