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Genesis Opens First Full Dealership in Europe, Expanding Market Reach

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Genesis, the luxury automotive arm of Hyundai Motor Group, has officially expanded its European presence by launching operations in the Netherlands. The move, finalized on March 20, 2026, represents a strategic pivot as the brand accelerates its growth across the continent, transitioning from a limited presence in a few key markets to a more comprehensive … Read more

Genesis Enters French Market with EVs & Racing Plans | 2026 Update

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Genesis Drives into France with All-Electric Lineup and Racing Ambitions Genesis, the luxury vehicle division of Hyundai Motor Group, is expanding its European footprint with a strategic entry into the French market. Unlike some European nations where a mix of powertrains are offered, Genesis will launch in France with an exclusively electric vehicle (EV) lineup, … Read more