Thailand’s Songkran Festival: Record Tourism, Festive Economy, and Sustainability Trends

As Thailand prepares for its annual Songkran celebrations, a growing emphasis on sustainability is reshaping how the nation marks its traditional water festival. In Bangkok and beyond, organizers are implementing eco-conscious initiatives aimed at reducing waste, cutting carbon emissions, and promoting resource reuse — transforming what was once seen primarily as a festive, water-soaked revelry … Read more