This code snippet appears to be a fragment of an HTML email template, specifically designed for sharing content and tracking analytics. Here’s a breakdown of its components and purpose:
1. Styling (<style>)
* Defines CSS rules to style a “tip form” element. This form likely appears when a user clicks a “share via email” button.
* #pgevoke-tipform: Styles the overall form container with a white background, gray border, rounded corners, and padding.
* .pgevoke-tipform-header: Styles the header of the form, making it uppercase, bold, and with a light gray background.
* .pgevoke-tipform-field: styles the input fields within the form, making them full-width.
* .pgevoke-tipform-field input: Styles the input elements themselves to also be full-width.
* Font family is set to “proxima-nova,Arial,sans-serif”.
2. Comments & Macro Inclusion
* <!-- Krux ControlTag - END -->: Indicates the end of a Krux ControlTag, a tag used for digital marketing and analytics.
* <!-- Email share -->: A comment indicating the purpose of this section.
* <!-- pkg2 -->: Likely a placeholder or identifier for a specific package or version of the code.
* <!-- ... macro name="pgevoke.includes.email-share"> and <!-- ... macro name="pgevoke.components.analytics-block">: These are comments referencing template macros.Macros are reusable code snippets. This suggests the email template uses a templating engine (like Django or Jinja2) to dynamically insert content. The pgevoke.includes.email-share macro likely contains the HTML for the email sharing form. The pgevoke.components.analytics-block macro likely contains the code for tracking analytics.
3. Analytics Tracking (Commented Out)
this section is heavily commented out, meaning the code is present but not actively executed. It contains placeholders and references to various analytics services:
* A.B.D.: A script tag that was previously used for analytics but has been removed (“Removing 6/1/2020 per Nate”).
* pg.analytics.aam: Placeholder for analytics related to “AAM” (likely an internal system or partner).
* pg.analytics.civicscience: Placeholder for analytics related to “CivicScience” (a platform for polling and market research).
* pg.analytics.aam-certifier: Placeholder for analytics related to “AAM Certifier” (likely a live-only feature).
* pg.analytics.google-analytics: Placeholder for Google Analytics tracking.
* analytics.comscore: A noscript tag containing an image tag for Comscore analytics. This ensures tracking even if JavaScript is disabled.
* analytics.newsbeat: Mentioned in the analytics block comment.
4. Other JavaScript & Body End Comments
* comments indicating sections for JavaScript related to “ICT” (likely an internal system), “PG Perks”, and “Rich Media”. These sections are currently disabled (“off”).
* TINYPASS: A section for tinypass integration, which is a platform for paywalls and subscriptions. The comment “LIVE” suggests this is the active TinyPass integration.
5. Twitter Widget
* <script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script>: This script loads the Twitter widgets JavaScript library, enabling features like the ”Tweet” button.
Overall Purpose
This code snippet is a part of an email template designed to:
* Enable Email Sharing: Provide a form for users to easily share the content of the email with others.
* Track Analytics: Monitor how the email is being shared and engaged with, using various analytics
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