Tech enthusiasts in India have a fresh opportunity to upgrade their hardware as the Vijay Sales Apple Days 2026 sale has officially gone live. Running from April 11 through April 16, the event offers significant price reductions across the entire Apple ecosystem, ranging from the latest iPhone 17 series to M5-powered iPads and MacBooks via Discount Walas.
The sale is accessible through Vijay Sales’ online platform and its network of more than 160 physical retail stores via Discount Walas. This event arrives at a critical time for consumers, as global memory chip shortages have driven up prices for electronics elsewhere, making these targeted discounts a strategic window for affordable upgrades via Discount Walas.
Shoppers can leverage a combination of direct price cuts, exchange bonuses of up to ₹10,000 on select products, and instant bank discounts of up to ₹7,000 when using Axis, ICICI, or SBI cards via MoneyControl. The retailer is offering a 0.75 percent cashback in MyVS reward points and up to 20 percent off on Apple Care+ and Protect+ plans via MoneyControl.
iPhone 17 Series: Pricing and Model Breakdown
The centerpiece of the event is the iPhone 17 lineup. The standard iPhone 17 (256 GB) is available at an effective price of ₹75,790, which incorporates a ₹3,000 instant bank discount available at retail outlets via Discount Walas. Other reports list the starting price for the iPhone 17 at ₹78,790 via Indian Express.
For those seeking the highest specifications, the iPhone 17 Pro Max is priced at ₹1,38,390, while the iPhone 17 Pro starts from ₹124,190, both inclusive of select bank discounts via Indian Express.
The event also highlights two specialized models: the iPhone Air and the iPhone 17e. The iPhone Air, noted for its ultra-light design, has a sale price of ₹90,990 for the 256 GB variant, which includes a ₹4,000 instant bank discount against an MRP of ₹1,19,900 via Discount Walas. The budget-friendly iPhone 17e is listed starting from ₹60,490, though some deals may bring the price for this model under ₹58,000 via Discount Walas.
Legacy iPhone Deals
Beyond the current generation, the sale includes significant reductions on older models. The iPhone 16 lineup starts at ₹66,490, with the iPhone 16 Plus at ₹73,490 and the iPhone 16e available from ₹53,690 via MoneyControl. The iPhone 15 is also part of the promotion, with prices starting at ₹56,900 via Indian Express.
MacBook and iPad Discounts
The computing segment sees a variety of offers. The MacBook Neo starts at ₹60,290, while the MacBook Air equipped with the M5 chip is available starting from ₹103,290 via MoneyControl. High-end users can find the MacBook Pro lineup starting at ₹1,75,390 via MoneyControl.
Tablets are also featured, specifically the newly released M5 iPad Pro models via Discount Walas. For those seeking further savings, Vijay Sales is offering a limited quantity of store display and open-box Apple devices at further reduced prices via MoneyControl.
| Model | Starting/Effective Price | Key Detail |
|---|---|---|
| iPhone 17 (256 GB) | ₹75,790 – ₹78,790 | Includes bank discounts |
| iPhone 17e | Under ₹58,000 – ₹60,490 | Budget-friendly option |
| iPhone Air | ₹90,990 | Ultra-light design |
| iPhone 17 Pro | ₹124,190 | Inclusive of select bank discounts |
| iPhone 17 Pro Max | ₹1,38,390 | Flagship model |
Key Takeaways for Shoppers
- Event Duration: The sale runs from April 11 to April 16, 2026 via Indian Express.
- Banking Partners: Instant discounts of up to ₹7,000 are available via Axis, ICICI, and SBI cards via MoneyControl.
- Trade-ins: Exchange bonuses reach up to ₹10,000 on select Apple products via MoneyControl.
- Availability: Deals are valid both online and across 160+ physical stores via Discount Walas.
The Vijay Sales Apple Days 2026 event concludes on April 16. Consumers interested in these offers should check the official Vijay Sales website or visit a local outlet before the deadline.
Do you plan on upgrading to the iPhone 17 or the M5 MacBook during this sale? Let us know in the comments below.