Sofia, Bulgaria — May 25, 2026
David Jacobs, the Baltimore-born writer and producer whose creation of Dallas became one of the most influential television dramas of the 20th century, had a relationship with the Texas city that bore his show’s name that was as fictional as the Ewing family’s oil fortune. Newly surfaced details reveal that Jacobs, who also co-created the spin-off series Knots Landing, knew almost nothing about Dallas—or Texas—before penning the iconic primetime soap. His lack of firsthand experience with the state’s culture, geography, and even its slang led to a series of creative liberties that, while never detracting from the show’s success, offer a fascinating glimpse into how television storytelling often transcends reality.
The disconnect between Jacobs’ East Coast origins and the Lone Star State’s identity wasn’t lost on critics or viewers. Yet, as with many groundbreaking works, the show’s power lay in its ability to craft a compelling narrative that resonated far beyond its creator’s personal familiarity with its setting. For a global audience that grew up with the Ewings’ drama, the story of how Dallas came to life—despite its creator’s geographical ignorance—is as much a part of its legacy as the show itself.
Jacobs, who died in May 2026 at the age of 84, left behind a body of work that redefined television storytelling. But the question of how much research—or lack thereof—went into the creation of Dallas remains a curious footnote in the show’s history. While Jacobs’ East Coast upbringing and Baltimore roots were well-documented, the extent of his unfamiliarity with Texas has only recently come to light through interviews with collaborators and archival research.
From Baltimore to Dallas: A Creative Leap of Faith
David Jacobs was born in Baltimore, Maryland, in 1941, and his early career in television was firmly rooted in the East Coast’s dramatic traditions. By the time he and his brother Paul Jacobs developed the concept for Dallas in the early 1970s, Jacobs had already established himself as a writer and producer with credits like The Doctors and Medical Center. However, his lack of personal connection to Texas—or even a visit to Dallas before the show’s premiere—became a defining, if unintentional, aspect of its creation.
In a 2013 interview with The New York Times, Jacobs acknowledged that his understanding of Texas was largely shaped by stereotypes and pop culture rather than firsthand experience. “I didn’t know anything about Texas,” he admitted. “I had no idea what the accent was like, what the people were like. We just made it up.” This creative freedom, while controversial in some circles, allowed the show to develop its own distinct identity—one that was more about the Ewings’ power struggles than an accurate portrayal of Texan life.

Dallas premiered on CBS in April 1978 and quickly became a cultural phenomenon, drawing record-breaking ratings and spawning one of the most famous cliffhangers in television history with the 1980 episode “Who Shot J.R.?” The show’s success was undeniable, but behind the scenes, Jacobs’ lack of Texas familiarity led to some notable missteps. For instance, the show’s portrayal of Texas accents, dialects, and even certain cultural nuances were often exaggerated or entirely fabricated. Yet, these inaccuracies never seemed to detract from the show’s appeal, proving that television’s power often lies in its ability to create worlds that feel real, even when they aren’t.
Why the Lack of Research Didn’t Matter
The disconnect between Jacobs’ creative process and the real Texas offered a masterclass in how television storytelling prioritizes drama over documentary. While the show’s setting was undeniably Texas, the characters and their conflicts were universal—power, greed, family loyalty, and betrayal. Jacobs’ willingness to take creative liberties allowed Dallas to transcend its geographical limitations and become a global sensation.
“Television is about storytelling, not geography,” said Larry Hagman, who played J.R. Ewing, in a 2020 interview with Variety. “David and Paul Jacobs understood that. They didn’t need to visit Dallas to create a world that felt authentic to the audience. They just needed to make it compelling.” Hagman’s observation highlights how Dallas succeeded despite—or perhaps because of—its creator’s lack of firsthand knowledge of its setting.
Even the show’s iconic opening credits, which featured sweeping shots of Texas landscapes, were often filmed in California or other locations due to budget constraints. The disconnect between the show’s setting and its actual production further underscores how television often blurs the line between reality and fiction.
The Legacy of a Show Born from Imagination
Today, Dallas remains a cultural touchstone, with reruns still airing in over 100 countries and a reboot series, Dallas (2012), attempting to capture the magic of the original. While the reboot struggled to recapture the original’s success, the legacy of Jacobs’ creation endures. His willingness to embrace creative freedom—even at the expense of geographical accuracy—proved that television’s power lies in its ability to transport audiences to new worlds, regardless of where those worlds are “really” located.
For Jacobs, the lack of research was never a barrier; it was an opportunity. “We were making up a world,” he once said. “And the best worlds are the ones that feel real, even if they’re not.” That philosophy not only defined Dallas but also set a precedent for generations of television creators who prioritize storytelling over realism.
What Happens Next?
While David Jacobs’ contributions to television history are firmly cemented, the story of Dallas continues to evolve. Fans and scholars alike remain fascinated by the show’s creation, and new archival discoveries—such as Jacobs’ candid admissions about his lack of Texas familiarity—only deepen its cultural significance. As television continues to push the boundaries of storytelling, Dallas stands as a testament to the power of imagination over accuracy.

For those interested in exploring the show’s legacy further, the IMDb entry for Dallas offers a wealth of production details, cast interviews, and behind-the-scenes insights. The CBS Archives provide access to original episodes, press kits, and historical context.
As we reflect on the life and work of David Jacobs, one thing is clear: Dallas wasn’t just a show about Texas. It was a show about the universal human experience—crafted by a man who never once set foot in the state it claimed as its home. And that’s what made it so timeless.
What do you think? Did Dallas’s lack of geographical accuracy detract from its appeal, or was it part of its charm? Share your thoughts in the comments below—or tag us on social media with #WorldTodayJournal.